FORBIDDEN PLANETT
Michael Persico
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If Zooey Deschanel and Marilyn Monroe had been college roommates, their shared closet might've looked like the treasure chests hidden underground at Old City's Forbidden Planett.
The boutique, owned by Johnny Columbo and Susan Adams, has provided the vintage-obsessed with dresses to dream on for 10 years. "Shoppers should know — if you thrift shop, you look like thrift," says Columbo. "If you vintage shop, you illuminate quiet dignity and class. Our shoppers know the difference."
Discerning eyes will find good company in Columbo and Adams, especially when browsing for a special event. In addition to traditional retail, Forbidden Planett offers a truly retro layaway option, and the ability to rent dresses, shoes and accessories. "We rent designer evening gowns: Valentino, Badgley Mischka, Halston, Vera Wang and many others. Our specialty is vintage 1920 to 1980s ... most of our girls rent for formals, evening charity or dinner dates. We aim to cause the 'pause' in the room when our clients use our service," says Columbo, who is one of the few men who can make "girls" sound charming, rather than patronizing.
Forbidden Planett also rents bridal attire and Prada and Louis Vuitton handbags. Each rental begins with a personal consultation and measurement by an expert tailor, and prices run from $50 to $1,200 a night for a complete look.
Nothing attracts actresses and singers like one-of-a-kind vintage, but Columbo is coy about naming names. "We reserve our special collections for movie studios, designers and fashion houses. We are very cautious about naming our celeb clients. What I can say is we service many actors and singers on a regular basis," he says. "We recently had the honor of dressing a lead actress of CBS's Swingtown — Lana Parrilla as Trina Decker, the temptress."
10 N. Third St., basement level, 215-923-7399, forbiddenplanett@aol.com.
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